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NEWS: New Anime Pulls in the Viewers for Adult Swim


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Tempest
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Joined: 29 Dec 2001
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PostPosted: Fri Dec 03, 2004 12:56 pm Reply with quote
I kinda dislike the ratings game. Certainly A18-34 is the most important demo for Cartoon Network, but it'd me nice to get ratings for the entire run of demographics.

Unfortunately the only way to get that is to fork over a very significant amount of money to Nielson...

-t
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littlegreenwolf



Joined: 10 Aug 2002
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PostPosted: Fri Dec 03, 2004 1:05 pm Reply with quote
I still don't understand how ratings work, and I don't think I ever will. Especially since I don't see how they can assume how many people are watching a single tv, and what sex they are.

Example: My friends and I have a sort of tradition where we usually get drunk, and watch adult swim till we pass out. That's like... three females, and four males, 18-25. Happy to say though that the whole group loves FMA. GITS: SAC puts us to sleep though in that state.
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Izlude



Joined: 04 Jul 2003
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PostPosted: Fri Dec 03, 2004 1:35 pm Reply with quote
They are watching us Shocked
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DriftRoot



Joined: 20 Jun 2003
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PostPosted: Fri Dec 03, 2004 1:50 pm Reply with quote
They are watching us watching them.

And if they're reading this, then...they are watching us watch them watch us.

I was having a discussion the other day about how great it would be if, rather than buying a cable package, we go the pay-per-view route for each and every show/station we watch. How wonderful it would be to pay for the History Channel or Discovery without having to fork over cash for something I dub the "The Mother Angelica Show." Same thing with anime, forget the DBZ, I want my FMA.
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emory



Joined: 28 Jan 2004
Posts: 615
PostPosted: Fri Dec 03, 2004 2:02 pm Reply with quote
tempest wrote:
I kinda dislike the ratings game. Certainly A18-34 is the most important demo for Cartoon Network, but it'd me nice to get ratings for the entire run of demographics.


I think CN values K2/6-11 more than A18-34.

Lance at FUNimation said they were going to put out an FMA specific PR detailing a bunch of demos. He did hint that for the teenage demos the shows were "quite impressive."
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Tempest
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PostPosted: Fri Dec 03, 2004 2:13 pm Reply with quote
tempest wrote:
Certainly A18-34 is the most important demo for Cartoon Network


[quote="emory"]I think CN values K2/6-11 more than A18-34.[quote]

Sorry, I should have said "most important demo for Adult Swim."

Quote:
Lance at FUNimation said they were going to put out an FMA specific PR detailing a bunch of demos.


They're trying... Its difficult for them (for other reasons) as well.

-t
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s_j



Joined: 18 Oct 2004
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PostPosted: Fri Dec 03, 2004 2:39 pm Reply with quote
littlegreenwolf wrote:
I still don't understand how ratings work, and I don't think I ever will. Especially since I don't see how they can assume how many people are watching a single tv, and what sex they are.


The Nielsens work by taking a small sample of households which they feel represent the general population, and tracking their viewing habits with set-top boxes similar to a cable box.

Since the Nielsen numbers are estimations, the numbers are never 100% accurate. Certain segments of the population (whether by race, age, region, or income level) may be under or over-represented.
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Necros Antiquor



Joined: 10 Nov 2004
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PostPosted: Fri Dec 03, 2004 4:40 pm Reply with quote
It's great to see Adult Swim keep pulling as the number-one late night block, and that is certain to continue not only because of Fullmetal Alchemist and GitS:SAC, but also because of the inevitable release of Family Guy season 4 once Fox screws up the marketing again and decides to cancel the show it was so desparate to get back to make more money. (In my opinion, Family Guy's fourth season should go to Adult Swim, the block that made it popular again, not that it was ever not popular.)
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Glory Questor



Joined: 28 Sep 2004
Posts: 456
PostPosted: Fri Dec 03, 2004 5:38 pm Reply with quote
Actually, I'm not suprised that Adult Swim is doing better than a year ago, since it used to be only on Monday-Thursday late nights with the original material on Sunday. (I'm a 9-to-5 worker. I cannot stay up on weeknights for their other blocks. Please tell me I'm not alone on this, btw.)

After all, not many people in the 18-34 demographic probably stuck around to watch the kidified Saturday block. (I only tuned in for Ruroni Kenshin once in a while, Samurai Jack, and .hack//SIGN.) I cursed Cartoon Network when they took Adult Swim off of Saturdays.

Once the Adult Swim Saturday returned, along with some great features such as Wolf's Rain, all-new InuYasha, the TV airing of R.O.D., and now FMA and GITS, who now isn't tuning in to the Saturday block?

I've been tuning in to almost all of the block every Saturday since they reinstated the weekend anime. Smile
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emory



Joined: 28 Jan 2004
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PostPosted: Fri Dec 03, 2004 5:55 pm Reply with quote
Glory Questor wrote:
Once the Adult Swim Saturday returned, along with some great features such as Wolf's Rain, all-new InuYasha, the TV airing of R.O.D., and now FMA and GITS, who now isn't tuning in to the Saturday block?

I've been tuning in to almost all of the block every Saturday since they reinstated the weekend anime. Smile


When Saturday returned the ratings were awful (achieving 400,000 was only a dream), and the only way it could be saved was to put comedy programming as a lead in. It helped out a LOT.
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Stueypark



Joined: 10 Aug 2002
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PostPosted: Fri Dec 03, 2004 8:02 pm Reply with quote
Saturday is also the least watched night of TV throughout US (and most of the western world too). Sunday on the other hand is the most watched... the fact the American programming is still what makes up AS is something to think about... anime hasn't caught on as much as people think.
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Glory Questor



Joined: 28 Sep 2004
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PostPosted: Fri Dec 03, 2004 9:48 pm Reply with quote
As I said before, though:

Glory Questor wrote:
(I'm a 9-to-5 worker. I cannot stay up on weeknights for their other blocks. Please tell me I'm not alone on this, btw.)


That includes Sundays, unfortunately.

I want to watch Witch Hunter Robin and the old InuYasha episodes, but real life (and earning money) tends to get in the way of that. Sad
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aoie_emesai



Joined: 26 Aug 2004
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PostPosted: Fri Dec 03, 2004 11:21 pm Reply with quote
As a student, i usually have the time to watch it. Thought all but Full Metal Alchmeist and Ghost in the Shell are the only programs worth watching.

I would say it has attracted me, but not much, little attraction once so ever to me.
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v1cious



Joined: 31 Dec 2002
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Location: Houston, TX
PostPosted: Fri Dec 03, 2004 11:46 pm Reply with quote
i guess something about a cop running around in next to nothing really pulls in the female crowd.Wink
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ShellBullet



Joined: 20 Mar 2003
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Location: I hit things, with my fist.
PostPosted: Sat Dec 04, 2004 1:05 pm Reply with quote
v1cious wrote:
i guess something about a cop running around in next to nothing really pulls in the female crowd.Wink


Yeah, I think that is intended for the opposite gender. It's actually toned down from the movie where she ran around naked as the day she was, um..., constructed. I suppose the Japanese censors would never have gone for that on TV. Sad Still, I don't think the show is too fan-servicy; it actually has a solid plot and interesting characters.
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