News Anime Expo 2010 Reports 105,000+ Turnstile Attendance
Society for the Promotion of Japanese Animation (SPJA) CEO Michael Lattanzio announced during Anime Expo 2010's closing ceremonies on July 4 that the convention had a turnstile attendance of over 105,000. Anime Expo's website lists last year's turnstile attendance at over 109,000 with over 44,000 unique attendees.
"Turnstile attendance" is the number of attendees on each day added together, so a person who uses a four-day pass is counted four times. "Unique attendees" is the number of attendees regardless of how many days they attend, so a person who uses a four-day pass is counted once.
Los Angeles Mayor Antonio Villaraigosa visited Anime Expo 2010 and joined Lattanzio in announcing that next year's Anime Expo will be held during the July 1-4 holiday weekend. They added that Anime Expo will be in Los Angeles through 2013. SPJA predicts that the event will generate more than US$100 million citywide in the next three years.