News
VIZ Plans Tiger and Bunny Merchandise
posted on by Andrew Osmond
14-25 males are target market.
Viz Media has been named the exclusive U.S. product licensor for the series Tiger & Bunny. VIZ plans to release a range of merchandise based on the show, aimed at males between 14 and 25.
In a press release, Tracy Hanchett, Director of Consumer Products. said: “With its multi-textured characters and unique blend of comedy and over the top action, the Tiger & Bunny brand is ideally suited to a range of product merchandising options across all categories for the key male 14-25 demographic."
VIZ will showcase the property to potential merchandise partners during the 2011 Licensing International Expo, held in Las Vegas from June 14 to 16.